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In an industry that has long grown accustomed to annual product updates, the video card industry is one where the flip of a calendar to a new year brings a lot of excitement, anticipation, speculation, and maybe even a bit of dread for consumers and manufacturers alike. It’s no secret then that with AMD launching most of their Radeon HD 7000 series parts in Q1 of 2012 that the company would be looking to refresh their product lineup this year. Indeed, they removed doubt before 2012 even came to a close when they laid out their 8000M plans for the first half of 2013, revealing their first 2013 GPU and giving us a mobile roadmap with clear spots for further GPUs. So we have known for months that new GPUs would be on their way; the questions being what would they be and when would they arrive?

The answer to that, as it turns out, is a lot more complex than anyone was expecting. It’s been something of an epic journey getting to AMD’s 2013 GPU launches, and not all for good reasons. A PR attempt to explain that the existing Radeon HD 7000 series parts would not be going away backfired in a big way, with AMD’s calling their existing product stack “stable through 2013” being incorrectly interpreted as their intention to not release any new products in 2013. This in turn lead to AMD going one step further to rectify the problem by publically laying out their 2013 plans in greater (but not complete) detail, which thankfully cleared a lot of confusion. Though not all confusion and doubt has been erased – after all, AMD has to save something for the GPU introductions – we learned that AMD would be launching new retail desktop 7000 series cards in the first half of this year, and that brings us to today.

Launching today is AMD’s second new GPU for 2013 and the first GPU to make it to the retail desktop market: Bonaire. Bonaire in turn will be powering AMD’s first new retail desktop card for 2013, the Radeon HD 7790. With the 7790 AMD intends to fill the sometimes wide chasm in price and performance between their existing 7770 (Cape Verde) and 7850 (Pitcairn) products, and as a result today we’ll see just how Bonaire and the 7790 fit into the big picture for AMD’s 2013 plans.

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